According to Pew Research, 2019 is the year in which the largest demographic bulge in history—the baby boomers—slips to the number two spot as millennials become the nation’s largest living adult generation. Some believe millennials have already attained the top spot. The baby boom generation, born between 1946 and 1964, was the target of marketing … Continue reading How to Increase Revenue: Remember the Baby Boomers!